MailChimp
by Martin Neumann ~ March 21st, 2007
Sending HTML email newsletters, email marketing, and email promotions is easy with MailChimp
MailChimp looks the goods. They offer all you need to conduct a very professional email campaign. They help you build sign up pages and importantly, help with the design of html email newsletters - which always gives people the you know what.
They also offer a fairly thorough tracking service, which every marketer would appreciate.
I especially like their pricing structure. There are no monthly contracts. You simply buy “credits” and use them as you need it - no minimums, they never expire and there is no setup fees.
An example…
MailChimp only charges you when you actually send emails. For example, if you want to send a campaign to 437 people, you’ll need to buy at least 500 MailChimp credits ($15). When you send, we’ll deduct 437 credits from your account, and leave the rest for you to use later (credits “roll over” and never expire)
You can test MailChimp with a free account that gives you 25 email credits. They also offer various screenshots, a demo movie, a faq and a resource center - all in all, a very impressive package indeed.